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  1. Home
  2. Bodycare
  3. Brightening Body Wash
★4.7
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★4.7
Brightening Body Wash Image 1

Brightening Body Wash

With Niacinamide and Lactic Acid for bright and even skin | 250 ml | 250ml

4.7
(132 Ratings)

₹399

₹339

Get 34 foxcoins

MRP Incl. of all taxes

GLOW20 applied

Trial Kit

Helps With

Hero Ingredients

Lactic Acid
Lactic Acid
Niacinamide
Niacinamide
Lactic Acid

Lactic Acid Gently exfoliates dead skin cells to give clear, smooth skin.

Niacinamide

Niacinamide Helps in strengthening skin barrier, brightening, and making the skin tone even.

Description

Formulated with 5% glow boosters of Lactic Acid and Niacinamide, this body wash brightens skin, reduces pigmentation, and evens skin tone from the 1st wash. Infused with a cherry blossom mochi scent that lasts on your skin for 6+ hours.

Offers

Buy 2 @ 699

Buy 2 @ 699 + flat 10% cashback via FoxCoins

FOX699

Up to 20% off

Get flat 15% off + flat 10% cashback via FoxCoins

APPLIED

Pairs well with

Brightening Body Wash

Brightening Body Wash

Pair it and save

Foaming De-Tan Body Scrub

Foaming De-Tan Body Scrub

On its own

₹649

In-Pair

₹439

Bundled with your product, You save ₹210

Brightening Body Lotion with Niacinamide & Kojic Acid

Brightening Body Lotion with Niacinamide & Kojic Acid

On its own

₹449

In-Pair

₹279

Bundled with your product, You save ₹170

58% users saw visibly brighter, more even-toned skin by pairing these products

Brightening Body Wash

Brightening Body Wash

All About Brightening Body Wash

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Brightening Duo

₹898

Flat ₹100 Off

Brightening Duo

Flat ₹100 Off


₹898

Expected Results

1
You’re refreshed and experience a renewed glow
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After Image
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Slide to see expected results
Day 1
Day 14
94%

saw visibly brighter skin in just 2 weeks

saw visibly brighter skin in just 2 weeks

93.8%

noticed a reduction in uneven skin tone in 2 weeks

noticed a reduction in uneven skin tone in 2 weeks

Based on an independent clinical study on 32 participants. Results may vary. The source of the study is Mascot Spincontrol, and it is dated Nov 2025.

Full Ingredient List

Aqua, Ammonium Lauryl Sulfate, Cocamidopropyl betaine, Glycerin, Decyl glucoside, Acrylates Copolymer, Niacinamide, Lactic acid, Coco-Glucoside, Glyceryl Oleate, Fragrance, Phenoxyethanol, Betaine, Polyquaternium-7, Castoryl maleate, Bis-PEG-18 Methyl Ether Dimethyl Silane,  Polyacrylate Crosspolymer-6, Ethylhexylglycerin, Mica, Titanium dioxide, Sodium hydroxide, Disodium EDTA, Limonene, Geraniol, Linalool, Citronellol, Hexylcinnamaldehyde, Benzyl salicylate, Benzyl alcohol, Benzyl benzoate, Citral, CI 14720

Our Brightening Body Wash with Niacinamide & Lactic Acid​ Is

Vegan

Vegan

Paraben Free

Paraben Free

Dermatologically Tested

Dermatologically Tested

Benefit Image

Cruelty Free

Reviewed and Trusted Across the Internet

4.3(3.3k+)(3.3k+) & 600+ Reviews
600+ Reviews
4.3(9.2k+)(9.2k+) & 350+ Reviews
350+ Reviews
4.1(650+)(650+) & 100+ Reviews
100+ Reviews

Users consistently praise the fragrance as pleasant and long-lasting. Many mention they love how fresh it smells during every shower. The scent lingers on skin even after rinsing, leaving a lovely smell throughout the day.

Mentioned in 1008 reviews

Customers report visible brightening and tan removal with regular use. Many say their skin looks noticeably lighter and more even-toned, with tan marks fading. Users appreciate how this wash gradually improves complexion.

Mentioned in 966 reviews

Reviewers love how gentle the formula is, leaving skin soft and hydrated instead of tight. Users with sensitive skin especially appreciate that it cleanses without the dryness typical of other body washes.

Mentioned in 956 reviews

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1. What makes Hula Hoop's body wash, stand out?

Hula Hoop's Brightening Body Wash with Lactic Acid buffs away dead cells, impurities and dirt to make the skin super soft and smooth. Moreover, Niacinamide at the heart of the formulation brightens your skin while ensuring long-lasting hydration. This SLS-free and non-stripping formula masks body odour and controls it for 6+ hours!

2. Can I use this skin-brightening body wash by Hula Hoop's every day?

Yes. Hula Hoop's Brightening Body Wash is SLS-free and doesn't disrupt your skin's natural pH – making it safe for daily use.

3. Why should I choose body wash over soap?

Soap can strip the moisture from your skin, making it uncomfortably dry and tight. To avoid these concerns, we recommend Hula Hoop's skin-brightening body wash for your bathing routine. The active-infused exfoliates dullness and ensures an even skin tone while hydrating your skin.

4. Why do I need an active-infused body wash for everyday use?

Skincare shouldn't be limited to just to the face! Hula Hoop's active-infused formula helps target and address a flurry of specific concerns for the body. 

  •  Lactic Acid, a gentle yet effective exfoliant, removes excess sebum, dirt and impurities from the skin, revealing a smoother, brighter surface.
  • Niacinamide in the formula upholds the barrier and helps enhance your skin's latent brightness.

5. What body wash makes you smell fresh all day?

Try Hula Hoop's Brightening Body Wash to help elevate your shower routine. It boasts deodorizing properties that mask BO or body odour with a floral perfume, making you smell fresh and fabulous.

6. How to use Hula Hoop by Hula Hoop's Brightening Body Wash?

Take a generous amount of the Brightening Body Wash on your loofah or wash cloth and lather it on your body. Once through, rinse off the body wash and pat your skin dry using a towel. Next, slather a generous layer of body lotion to seal in the hydration.

7. What are the benefits of using Hula Hoop's Brightening Body Wash?

1. Fights dullness and uneven skin tone: The Hula Hoop's Brightening Body Wash exfoliates dead cells and debris to enhance your skin's brightness.
2. Long-lasting freshness: The body wash boasts a deodorizing formula that cuts body odour and controls it for 6+ hours. Moreover, it wraps you in a floral scent – helping you start the day on a happy note! 
3. SLS-free and non-stripping: The SLS-free and non-stripping formula promotes healthy skin by ensuring long-lasting nourishment and hydration for the skin.

8. Can I use Hula Hoop's Brightening Body Wash for oily skin?

Absolutely. Lactic Acid and Niacinamide blot excess sebum and prevent clogged pores – making it a great fit for folks with oily skin.

9. I have been dealing with some body acne. Is it safe to use the Brightening Body Wash?

Yes! Lactic Acid in the formula buffs away excess sebum, dead cells, and debris to reduce the appearance of acne.

10. Will the Brightening Body Wash lead to inflammation or redness on the skin?

Absolutely not. In fact, Niacinamide has anti-inflammatory properties that help alleviate redness, rashes, hives, and more on the skin.

11. I am prone to flare-ups on the reg. Can I use Foxtale's Brightening Body Wash?

Yes, you can use Hula Hoop's Brightening Body Wash for sensitive skin. The gentle formula with Niacinamide upholds the lipid barrier, supports long-lasting hydration, and soothes inflammation.

12. Can Hula Hoop's Brightening Body Wash fade dark spots and pigmentation?

The Brightening Body Wash helps fade dark spots and pigmentation with regular use. However, if you wish to eliminate them completely, we recommend trying targeted treatments.

13. How long do I need to use Hula Hoop's Brightening Body Wash before I see the results?

You can see a significant improvement in your skin tone after using the body wash for 30 days.

14. How does Lactic Acid in this body wash enhance your skin's radiance?

Lactic Acid dissolves the bond between dead cells to clear buildup, unveiling a bright, clear surface underneath.

15. Can I skip the Brightening Body Wash and apply lotion?

We recommend using the Brightening Body Wash before slathering a good amount of lotion. This step removes dirt, grime, and other impurities to ensure better absorption of your lotion and therefore, better results.

16. I am grappling with extreme flakiness on my limbs. Can I use the Brightening Body Wash?

Absolutely. The formula contains gentle exfoliant Lactic Acid that dissolves flakiness for smooth, supple skin. Star ingredient Niacinamide doubles down on these efforts by sealing maximum hydration into the skin.

17. Can I use this exfoliating body wash prior to shaving?

Yes! Using the Exfoliating Body Wash before shaving reduces friction and episodes of ingrown hair. It also hydrates the skin for its soft and supple appearance.

18. How can I enhance the scent of this Brightening Body Wash?

The Brightening Body Wash doesn't just cut BO but controls it for 6 hours straight. Moreover, it wraps you in a floral scent that keeps you happy all day. If you want to enhance this fragrance, layer it with a complementary scent and feel the magic for yourself.

19. Can I use the Brightening Body Wash for my face?

We recommend using offerings like Foxtale's Hydrating Face Wash or Acne Control Face Wash instead. These picks have been formulated for the face, keeping in mind your skin's overall health and its underlying issues.

20. How much body wash do I need for a thorough cleanse?

You only need a coin-sized amount of the Brightening Body Wash as it lathers exceptionally.

What is Brightening Body Wash

If you want gorgeously radiant skin, might we recommend adding Foxtale’s Brightening Body Wash to your routine. The gentle, pH-balancing formula dissolves dirt, grime, and dead cells to reveal a clean, bright surface. Moreover, Niacinamide in the formula ensures an even skintone while deeply hydrating the skin.

Ingredient Glossary

Wondering whether to add the Brightening Body Wash to your routine? Here’s a closer look at its ingredient profile -

1. Lactic Acid: A type of AHA or Alpha Hydroxy Acid – Lactic Acid seeps across the barrier to remove dirt, grime, and other impurities for soft, glowing skin. The active ingredient also ensures healthy cellular renewal to fight spots, pigmentation, whiteheads or blackheads, bodyacne, dullness and more.

2. Niacinamide: The skincare acid is an all-rounder. It maintains an even skin tone, prevents TEWL or transepidermal water loss, promotes a healthy lipid barrier, soothes inflammation – amongst other things.

How To Make The Most Of The Skin Brightening Body Wash

Follow these steps to make the most of your skin brightening body wash -

1. Cleanse well: Take a coin-sized amount of Brightening Body Wash on your washcloth and massage it on your body. This helps remove dirt, grime, and other impurities from the pores for squeaky clean skin. Remember to steer clear of overwashing as it may make your skin feel stripped.

2. Rinse and layer: Dab your skin dry and follow up with Foxtale’s Brightening Body Lotion. The lightweight lotion contains Vitamin C and Niacinamide that give you visibly brighter skin from the first use. Moreover, the SPF 30 infused formula shields the rest of your body from harmful UV rays, preventing burns, tanning, photoageing, pigmentation and more.

Product Reviews

4.7
from 132 reviews
M
Manjulata S.
May 30, 2026, 04:25 PM

Brightening

I am using this body wash in few days and my skin is feeling better than past ..
I am using this body wash in few days and my skin is feeling better than past ..
G
Gini S.
May 16, 2026, 08:23 AM

What a smell . Love it

Nice smell
Nice smell
N
Nandini B.
May 4, 2026, 06:53 AM

Outstanding quality

I would call it my kind of body wash. It makes me feel as if this is what I was looking for. something about this is so refreshing that it makes my body dance. It lathers up perfectly and doesn’t give a ick feeling after washing it. The best part about this product is it washes of completely leaving a baby like skin. Or maybe I’m just so happy these days that this product acts like a cherry on top.
I would call it my kind of body wash. It makes me feel as if this is what I was looking for. something about this is so refreshing that it makes my body dance. It lathers up perfectly and doesn’t give a ick feeling after washing it. The best part about this product is it washes of completely leaving a baby like skin. Or maybe I’m just so happy these days that this product acts like a cherry on top.
Review media
V
Varsha S.
Mar 14, 2026, 02:33 PM

Awesome

Best fragrance till now. Add that fragrance in new one🙏
Best fragrance till now. Add that fragrance in new one🙏